Answer data questions using generative AI

Product Type questions. Get answers. We're excited to bring the power of generative AI into Mixpanel with Spark! Spark understands how your data is set up, allowing you to ask almost any question with a simple text phrase. HOW SPARK WORKS Spark AI is easy to use and included in every plan: Chat with your data: Add Spark to a Board and type in a question about your data Ask follow ups: Use additional prompts to adjust to get your desired result See how the report was created: Dig in to the query behind how Spark got to this result Watch this video to see it in action! Try it for yourself or take inspiration from some of these sample prompts. What is the average number of minutes per video watched? What do our users do after the log in? What is my week 1 retention over time? What % of my users use Android? To see how others are using Spark AI, join the conversation in our community.   Learn More Mixpanel, Inc, One Front Street, Floor 28, San Francisco, CA 94111 VISIT MIXPANEL  |  VISIT OUR BLOG  |  UNSUBSCRIBE

Why should you care about MAU, WAU, and DAU?

They're the building blocks of conversion and retention. Find the keys to growth so you can build a product customers love.

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Hi test,   Keeping track of your active users is a starting point for vital product insights. It's essential if you care about product-led growth. But figuring out MAU, WAU, and DAU is just the beginning. Modeling the flow of users through your product with other metrics like conversion and retention can accelerate your product growth.    Our Guide to Product Analytics reviews some helpful questions to get you started:   What exactly do I need to measure in my product? How do I account for different types of users in my analysis? How do I narrow my focus around a single conversion flow to iterate faster? You can read more about MAU, WAU, and DAU on our blog: learn how to define active users and explore the importance of active users in the product-led growth era.    See where users find value in your product and discover how to build products they love so they'll come back again and again. Learn how DocuSign improved key metrics DocuSign has been able to boost conversions, improve onboarding completion, and get more paid customers to upgrade by using Mixpanel.  By analyzing user behavior and identifying opportunities to encourage free users to upgrade, the team achieved a significant 5% lift in upgrade conversions DocuSign was able to increase free account creation by 15% The team addressed a significant drop-off in conversions after the initial sign-up by focusing on improving the onboarding process for new users Read Customer Story Need help or have any questions? Contact us Mixpanel, Inc, One Front Street, Floor 28, San Francisco, CA 94111 VISIT MIXPANEL  |  VISIT OUR BLOG  |  UNSUBSCRIBE

Is your data actionable?

Learn how uniting marketing and product analytics allows you to maximize insights and action them quickly.

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Hi test,   We often see marketers tracking vanity metrics like webpage visits, click through rates, and sessions. But is that the right data to optimize campaigns and customer interactions?    Mixpanel has always helped you understand your product metrics: Acquisition, Engagement, and Retention. Now it's time to add the pre-acquisition steps, Awareness and Intent, to the conversation.    By pulling the full user journey together into Mixpanel, you're able to take the vanity metrics and combine them with deep product analytics. You can dive into the benefits of this approach in our Guide to Marketing Analytics.   You can check out our public Mixpanel Marketing Analytics Board to see what it looks like, and easily get started creating your own Board just like it with our new Marketing KPIs template.   Learn from our customers Read how Mixpanel reduced product analysis time, accelerated feature launches, and drove actionable insights for Yelp.  Yelp saw faster ideation to launch cycles for critical features, from weeks to just a few days PMs are now able to find answers to previously unasked questions and focus on larger opportunities Smaller teams are now able to answer questions about their product areas without requiring the support of data analysts     Yelp Customer Story   Need help or have any questions? Contact us Mixpanel, Inc, One Front Street, Floor 28, San Francisco, CA 94111 VISIT MIXPANEL  |  VISIT OUR BLOG  |  UNSUBSCRIBE

Where is your experience breaking?

Learn how Wise uses measurable observation to build products with Mixpanel.

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Hi test,   Is your team working towards a unified goal or are they pulling in different directions? Defining a North Star metric can focus your teams on a common goal that they can work towards together.    Having a North Star metric helps with:  Alignment: Even though teams will have their own sub-goals, everyone will be able to map them back to the North Star metric. Transparency: Everyone in your company has a bird's eye view of how the company is doing overall. Customer focus: Stay focused on improving the customer experience in all ways. Want to take things to the next level? Hear how Hazel Muhtar, Director of Product Analytics at Wise, goes one step further by leveraging autonomous teams. Now see it in action  Explore our Company KPIs template – free on all plans and chalk full of actionable insights. You can even see how your performance measures up to other companies' in key areas like growth, engagement, reach, and retention. Try our template here or check out the full Benchmarks report to discover top industry trends of 2023. Dive into industries like B2B/SaaS, eCommerce, Finance, Media, Healthcare, and Gaming.   Download Benchmarks Report     Need help or have any questions? Contact Us Mixpanel, Inc, One Front Street, Floor 28, San Francisco, CA 94111 VISIT MIXPANEL  |  VISIT OUR BLOG  |  UNSUBSCRIBE